No moat. Still in business.

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Monitors website speed using real visitor data, Chrome field data and scheduled page tests.

Since 2017

Free trial · Website analytics · Online sellers

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Privacy-friendly website and product analytics without cookies, run in their cloud or on your own server.

Since 2020

Free plan · Website analytics

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A WordPress plugin that counts pageviews, visitors and referrers without cookies or sending data to third parties.

Since 2019

Free plan · Website analytics

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Branded short links with click and conversion tracking plus affiliate program management for marketing teams.

Since 2024

Free plan · Website analytics

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Cookie-free analytics for websites and web apps that tracks page views and custom events without profiling users.

Subscription · Website analytics · Developers

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Watches your analytics and ad tags, catching missing events, broken conversions and consent breaches for marketing and data teams.

Website analytics · Online sellers

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WordPress plugin that routes GA4, Meta and TikTok events through your own server so ad blockers lose fewer conversions.

Subscription · Website analytics · Online sellers

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Live site and product analytics for B2B teams that names the company behind each visit and flags accounts showing buying interest.

Free plan · CRM and sales · Software companies

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Shows owners of WordPress and Shopify sites when AI crawlers visit and how well chatbots can find and read their content.

Free plan · Website analytics

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Shows who is on your website right now, where they came from and what they click, with heatmaps.

Free trial · Website analytics

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Cookie-free website visitor stats hosted in Germany, a privacy-minded swap for Google Analytics for site owners.

Since 2023

Free trial · Website analytics

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Records user sessions and catches front end errors in web and mobile apps so product and dev teams can fix bugs faster.

Since 2022

Free trial · Website analytics · Developers

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Pulls sales, customer and product data from stores and payment gateways into one set of reports for online sellers.

Subscription · Website analytics · Online sellers

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Cookie-free web analytics that tracks how chosen pages perform, with a free tier and an API for site owners.

Free plan · Website analytics

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Cookieless website analytics that follows visits through to conversions, hosted in the EU or US or on your server.

Free plan · Website analytics

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A WordPress plugin that emails branded reports on updates, maintenance work and site stats to the clients of web agencies.

Website analytics · Agencies

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Tracks sales and leads from ads and sends the conversions back to ad platforms, for marketers, agencies and shops.

Free plan · Website analytics · Online sellers

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Cookie-free website analytics hosted in the EU, so sites can measure traffic without a consent banner.

Free plan · Website analytics

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Website analytics that shows which traffic sources bring paying customers, for founders and small online businesses.

Subscription · Website analytics · Online sellers

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Cookie-free website analytics with a realtime dashboard, goal tracking and Slack reports, free for small sites.

Free plan · Website analytics

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Pulls data from your dev tools to show whether AI coding help is improving output, for engineering leaders.

Since 2024

Website analytics · Software companies

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WordPress plugin showing visitors, page views and traffic sources in your dashboard without cookies or outside scripts.

Free plan · Website analytics · Online sellers

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Website traffic stats you host yourself as one binary, with no cookies and no stored IP addresses.

Free · Website analytics

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An iPhone app for creators that pulls YouTube, Instagram, TikTok and Snapchat stats into one view and helps plan and cross post content.

Subscription · Website analytics · Creators and writers

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Website analytics without cookies, with heatmaps and replays, that also shows which AI crawlers and assistants visit.

Since 2024

Website analytics

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Send JSON events from your app with one request, then chart, query with SQL, set alerts and embed dashboards.

Since 2022

Free plan · Website analytics · Developers

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Sets up server-side tracking through Google Tag Manager so webshops capture fuller conversion data, with monitoring and attribution.

Free plan · Website analytics · Online sellers

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Lets software teams show new users a simpler app, unlock advanced features later, and see where activation stalls.

Since 2024

Free trial · Website analytics · Software companies

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Open source web stats that count visits without tracking individuals, offered as a donation funded hosted service or to host yourself.

Free · Website analytics

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Tracks RSS subscribers, hosts podcasts and emails new posts to readers, for bloggers and podcasters.

Free trial · Website analytics · Creators and writers

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Website analytics that stores no personal data so no consent banner is needed, with carbon estimates and AI agent access.

Free plan · Website analytics

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Tracks which ads lead to sales for Shopify and WooCommerce shops and sends cleaner conversion data back to ad platforms.

Free trial · Website analytics · Online sellers

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Add a script to your blog so readers can highlight text and you can see which parts they find most interesting.

Since 2024

Free plan · Website analytics · Creators and writers

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Records visitor sessions on your site and uses AI to point out errors, rage clicks and drop-offs, alongside heatmaps.

Free plan · Website analytics

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Website analytics that keeps visitor data under your control, run in the cloud or on your own servers, as a Google Analytics swap.

Free · Website analytics

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WordPress plugin that installs analytics and ad pixels and runs a consent banner so tracking follows privacy law.

Free plan · Website analytics · Online sellers

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A PHP web analytics script you host yourself, with goals, heatmaps and session replays, paid for once.

Since 2025

One-off payment · Website analytics

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Works out which marketing channels really caused sales for online brands, using an upload of their GA4 data.

Since 2026

Free plan · Website analytics · Online sellers

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Gives WordPress posts thumbs up buttons, emoji responses and star scores, plus stats showing which content readers react to most.

Free plan · Website analytics · Online sellers

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Set up GA4 event tracking for clicks, forms, videos and WooCommerce from the WordPress dashboard without code.

Subscription · Website analytics · Agencies

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Tracks Shopify App Store keyword ranks, competitor changes and your app's revenue and churn in one dashboard.

Since 2026

Subscription · Website analytics · Developers

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Records user sessions and product analytics so teams can see where users struggle, on cloud or your servers.

Website analytics · Software companies

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An iPhone app for reading your Plausible website stats, with home screen widgets and traffic alerts.

Since 2026

Free plan · Website analytics

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Product analytics with funnels, retention, user flows and user profiles, cookieless until consent, self-hosted or on a hosted cloud.

Since 2026

Free plan · Website analytics · Developers

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Sends website clients branded reports on plugin updates, form entries and other site stats, from the WordPress dashboard.

Website analytics · Agencies

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WordPress and WooCommerce plugin that sets up Meta, Google, TikTok and other ad pixels and conversion tracking.

Free plan · Website analytics · Online sellers

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Pulls affiliate network sales into one dashboard and sends them to Google Analytics and ad platforms so publishers see which campaigns earn.

Free trial · Website analytics · Agencies

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Feature flags and A/B tests that read results from your own data warehouse, for software product teams.

Free plan · Website analytics · Software companies