No moat. Still in business.
Software directory for those who don’t want to rebuild, own the updates, the bugs, the support.
- Airboxr
Automates spreadsheet reports and models for finance, marketing and ops staff at direct-to-consumer brands.
Since 2020
Data and spreadsheets · Online sellers
- avecdo
Sends a webshop's product catalogue to Google Shopping, Facebook, price comparison sites and other sales channels.
Free trial · Online shops · Online sellers
- PayItMonthly
Lets UK merchants split customer purchases into interest free monthly payments, both online and at the till.
Payments and checkout · Shops and retail
- Appointo
Booking widget for websites and Shopify stores that handles appointments, reminders, staff availability and payments.
Subscription · Scheduling and booking · Health and clinics
- LocalCan
Gives local dev servers a stable public URL for testing webhooks and OAuth or sharing previews, with flat seat pricing.
Since 2023
Free plan · Developer tools · Developers
- Maildroppa
Lets small businesses collect subscribers, send newsletters and set up automatic follow-up emails, with a free plan.
Free plan · Email marketing
- Fattura24
Cloud software for Italian businesses to issue e-invoices to the tax agency, track payments and keep simple books.
Subscription · Invoicing and billing · Accountants and bookkeepers
- Faable
Hosts apps from Git on European servers and adds user login through a hosted OAuth and OpenID Connect server.
Free plan · Security and passwords · Developers
- wetracked.io
Tracks which ads lead to sales for Shopify and WooCommerce shops and sends cleaner conversion data back to ad platforms.
Free trial · Website analytics · Online sellers
- TranslatePress
Translates a WordPress site into other languages with AI, then lets you fix any wording right on the live page.
Free plan · Website builders
- MyWorks
Copies orders, customers and payments from a WooCommerce or Shopify store into QuickBooks or Xero automatically.
Free plan · Bookkeeping and accounting · Accountants and bookkeepers
- Richpanel
Helpdesk for online stores that handles email, chat and social messages and lets customers manage orders and returns themselves.
Customer support · Online sellers
- MyParcel
Connect a webshop and print discounted bpost, PostNL and DPD shipping labels with tracking, for Belgian online stores.
Free plan · Online shops · Online sellers
- Recapture
Sends automated email and SMS to win back abandoned carts and repeat buyers for Shopify, WooCommerce and other stores.
Free trial · Email marketing · Online sellers
- Sender
Email and SMS marketing with automations, popups and templates for small businesses, free up to 2,500 subscribers.
Free plan · Email marketing
- LitExtension
Moves products, customers and orders from one ecommerce platform to another, such as WooCommerce to Shopify.
One-off payment · Online shops · Online sellers
- AuditBadger
Guides small startups through SOC 2 and ISO 27001 audits with a task list and evidence pulled from their cloud tools.
Since 2026
Subscription · Security and passwords · Software companies
- Metorik
Sales reports, customer segments and automated emails for WooCommerce and Shopify store owners.
Subscription · Email marketing · Online sellers
- Easypanel
A control panel for your own server that deploys apps from Git, runs databases and handles SSL and backups.
Developer tools · Agencies
- Getsitecontrol
Builds website popups and signup forms, then sends newsletters and automated emails, billed by emails sent rather than list size.
Free plan · Email marketing · Online sellers
- SePay
Watches your Vietnamese bank account and confirms customer transfer payments automatically, so shops skip gateway fees.
Payments and checkout · Shops and retail