No moat. Still in business.

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Excel add-in for querying tables with SQL, scripting workbooks in C# and building custom Excel functions.

Since 2016

Free plan · Data and spreadsheets · Developers

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Lets teams edit, test and send transactional email templates without code deploys, with A/B tests and analytics.

Since 2014

Subscription · Transactional email · Software companies

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Build hosted or embedded checkout pages to sell products, subscriptions, tickets and services through your own Stripe account.

Since 2018

Free plan · Payments and checkout · Online sellers

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Open-source billing engine that meters usage, runs subscription and hybrid plans, and issues invoices for software firms.

Since 2021

Free · Invoicing and billing · Software companies

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Email marketing app for sending newsletters, campaigns and automated sequences, built for teams that write together.

Since 2018

Free plan · Email marketing · Online sellers

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An ecommerce platform with an API for selling products and subscriptions, with custom storefronts and checkout, for online brands.

Since 2021

Free trial · Online shops · Shops and retail

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A cloud workspace for creating, running and sharing marimo Python and SQL notebooks for data work

Since 2024

Developer tools · Developers

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Records visitor sessions on your site and uses AI to point out errors, rage clicks and drop-offs, alongside heatmaps.

Free plan · Website analytics

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Create branded short links and QR codes, track clicks and route visitors by device or country, for marketing teams.

Since 2026

Free plan · Marketing and social

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Build and A/B test pricing tables for your website without code, with Stripe revenue insights.

Free plan · Website builders · Online sellers

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Cookie consent banners and consent records for websites and apps, so businesses meet GDPR and similar laws.

Free plan · Legal and compliance

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Gets and renews free Let's Encrypt SSL certificates on cPanel shared hosting without command line work.

Free plan · Security and passwords

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Spreadsheet that links to databases and files and lets AI write the formulas, Python and charts for you.

Since 2023

Data and spreadsheets

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Feature flag service that lets software teams roll out, test and switch off features in production without redeploying.

Subscription · Developer tools · Developers

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Handles in-app subscriptions for mobile apps, with a paywall builder, price tests and revenue reports for app teams.

Free plan · Payments and checkout · Developers

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Turn app features on or off and roll them out to chosen users without redeploying, with unlimited team seats.

Free plan · Developer tools · Developers

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WordPress plugin that pins a floating button to blog posts so bloggers get more clicks on offers and contact links.

Free plan · Marketing and social · Creators and writers

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Shows different text, popups or redirects to each WordPress visitor based on location, device or behaviour.

Free plan · Marketing and social

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A web workspace where analysts write SQL over market prices, macro series and SEC filings, then chart the results without Python.

Since 2026

Subscription · Data and spreadsheets

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Acts as merchant of record for software companies, handling subscriptions, usage billing, feature limits and global sales tax.

Pay as you go · Invoicing and billing · Software companies

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A WooCommerce plugin that lets shops sell subscriptions, repeat deliveries and instalment plans, with dunning and cancellation flows.

Payments and checkout · Online sellers

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WordPress plugin that records heatmaps, sessions, funnels and form drop-off, storing all data on your own site.

Free plan · Website analytics

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Adds usage limits, credits, plans and spend controls on top of Stripe so AI startups can change pricing without rebuilding billing.

Free plan · Payments and checkout · Developers

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A no-code popup tool for shops and websites to collect emails, show offers and win back visitors about to leave.

Free plan · Marketing and social

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Site analytics with split testing that shows which campaign, page or test version led to each sale, for online businesses.

Subscription · Website analytics

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Billing for SaaS and AI companies that handles subscriptions, usage metering, quotes and invoices.

Free plan · Invoicing and billing · Software companies

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Adds recurring billing, trials, split payments and subscription boxes to WooCommerce stores.

Free plan · Payments and checkout · Online sellers

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A WooCommerce plugin for selling subscriptions, taking recurring payments and tracking renewals for online stores.

Free plan · Payments and checkout · Online sellers

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Fixes the mixed content and insecure content warnings a WordPress site shows after it moves to HTTPS.

Website builders

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Builder for landing and lead capture pages with templates, AI drafts and A/B testing to improve conversions.

Subscription · Website builders

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Add one script to your site for widgets like local pricing, exit offers and social proof to lift sales.

One-off payment · Marketing and social · Online sellers

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Build a pre-launch waitlist page where signups earn rewards for referring friends, with emails and A/B tests.

Free plan · Marketing and social · Online sellers

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Feature flags for software teams to roll out changes to chosen users, watch error rates and roll back bad releases.

Free plan · Developer tools · Developers

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WordPress plugin to A/B test pages, watch session recordings and heatmaps, and track WooCommerce revenue by variant.

Free trial · Website analytics · Online sellers

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WordPress plugin for publishers to place, rotate, target and schedule ads from any network and track clicks.

Free plan · Marketing and social · Creators and writers

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WordPress plugin for selling physical goods, digital downloads and subscriptions with built in checkout and payment gateways.

Payments and checkout · Online sellers

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Builds sales and lead funnels inside WordPress and WooCommerce, with custom checkout pages, upsells and split tests.

Online shops · Online sellers

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Takes payments as merchant of record for software and AI products, with subscriptions, usage billing and tax handled.

Since 2025

Invoicing and billing · Developers

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Self-hosted billing for web and game hosting firms that automates subscriptions and server setup, with a WHMCS migration tool.

Free · Invoicing and billing · Software companies

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A WordPress plugin for top bars and popups with countdowns, coupons and signup forms, plus click stats and A/B tests.

Free plan · Marketing and social

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Builds popups for online stores, such as signup offers, exit discounts and spin wheels, by describing them to an AI agent.

Free plan · Marketing and social · Online sellers

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Feature flags and remote config so software teams can release to user segments, run tests and switch features off fast.

Free plan · Developer tools · Developers

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Lets marketing and design staff describe web app changes in plain English and get them as GitHub pull requests for engineers to review.

Free plan · Developer tools · Software companies

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WordPress plugin for building popups and bars with display rules, A/B tests and email signup capture.

Marketing and social

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Point any domain at any URL with automatic HTTPS, path rules and hit analytics, no server to run.

Free plan · Website builders

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Feature flags and A/B tests that read results from your own data warehouse, for software product teams.

Free plan · Website analytics · Software companies

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Choose who can see each page on a WordPress site, with teasers, redirects and paywalls for subscription content.

Free plan · Communities and memberships · Creators and writers

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Deploys apps from a GitHub repo onto a server in your own cloud account, with HTTPS and redeploys on each push.

Free plan · Developer tools · Developers