No moat. Still in business.

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Excel add-in for querying tables with SQL, scripting workbooks in C# and building custom Excel functions.

Since 2016

Free plan · Data and spreadsheets · Developers

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An API that turns addresses into coordinates and back, pulls places out of text, and serves maps for app builders.

Since 2012

Free plan · Developer tools · Developers

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Lets teams edit, test and send transactional email templates without code deploys, with A/B tests and analytics.

Since 2014

Subscription · Transactional email · Software companies

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Email marketing app for sending newsletters, campaigns and automated sequences, built for teams that write together.

Since 2018

Free plan · Email marketing · Online sellers

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Plans delivery and service routes from a spreadsheet of stops, handling time windows, vehicle capacity and shifts.

Since 2024

Free plan · Jobs and field service · Trades and home services

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Build popups, multi-step forms, quizzes and on-site widgets to collect leads and sales from website visitors.

Free plan · Forms and surveys

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Build and A/B test pricing tables for your website without code, with Stripe revenue insights.

Since 2024

Free plan · Website builders · Online sellers

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Checks and autofills customer addresses in checkouts and forms, using UK postcode data and a lookup API.

Free trial · Online shops · Shops and retail

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Handles in-app subscriptions for mobile apps, with a paywall builder, price tests and revenue reports for app teams.

Free plan · Payments and checkout · Developers

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Records visitor sessions on your site and uses AI to point out errors, rage clicks and drop-offs, alongside heatmaps.

Free plan · Website analytics

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Create branded short links and QR codes, track clicks and route visitors by device or country, for marketing teams.

Since 2026

Free plan · Marketing and social

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Cookie consent banners and consent records for websites and apps, so businesses meet GDPR and similar laws.

Free plan · Legal and compliance

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Desktop data analysis app where you ask about your data in plain English and get Python code, charts and notebooks run on your computer.

Since 2017

Data and spreadsheets

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Map tiles, geocoding, search and routing APIs for developers who want location features without user tracking.

Since 2018

Free plan · Developer tools · Developers

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Lets app and game developers change settings and run A/B tests remotely, without shipping a new build or waiting for store review.

Since 2024

Developer tools · Developers

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Design, send and measure email campaigns and push messages, with a WooCommerce plugin for online shops.

Free plan · Email marketing

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A forward and reverse geocoding API built on open data, with flat monthly or one-time plans for developers.

One-off payment · Developer tools · Developers

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Spreadsheet that links to databases and files and lets AI write the formulas, Python and charts for you.

Since 2023

Data and spreadsheets

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A cloud workspace for creating, running and sharing marimo Python and SQL notebooks for data work

Since 2024

Developer tools · Developers

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A forward and reverse geocoding API with 2,500 free requests a day, offered as a cheaper option than Google geocoding.

Free plan · Developer tools · Developers

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Feature flag service that lets software teams roll out, test and switch off features in production without redeploying.

Subscription · Developer tools · Developers

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Location APIs for developers covering map tiles, address lookup, route planning and place search, based on open data.

Developer tools · Developers

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Turn app features on or off and roll them out to chosen users without redeploying, with unlimited team seats.

Free plan · Developer tools · Developers

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WordPress plugin that pins a floating button to blog posts so bloggers get more clicks on offers and contact links.

Free plan · Marketing and social · Creators and writers

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Shows different text, popups or redirects to each WordPress visitor based on location, device or behaviour.

Free plan · Marketing and social

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A geocoding, place search and map tile API for developers, built on OpenStreetMap with a daily free allowance.

Free plan · Developer tools · Developers

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A web workspace where analysts write SQL over market prices, macro series and SEC filings, then chart the results without Python.

Since 2026

Subscription · Data and spreadsheets

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A managed API for geocoding, address autocomplete and reverse lookups on open data, with a free monthly allowance.

Free plan · Developer tools · Developers

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Geocoding, map tile and routing APIs for developers who want a cheaper option than Google Maps for their sites and apps.

Free plan · Developer tools · Developers

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WordPress plugin that records heatmaps, sessions, funnels and form drop-off, storing all data on your own site.

Free plan · Website analytics

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An API that adds Australian address autocomplete, validation and geocoding to apps, built on official GNAF data.

Since 2026

Subscription · Developer tools · Developers

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Records every AI agent decision in a signed, tamper-evident log so teams can show regulators what their AI did under the EU AI Act.

Since 2026

Free plan · Developer tools · Developers

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A no-code popup tool for shops and websites to collect emails, show offers and win back visitors about to leave.

Free plan · Marketing and social

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Site analytics with split testing that shows which campaign, page or test version led to each sale, for online businesses.

Since 2026

Subscription · Website analytics

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Adds interactive maps to WordPress with popups, category filters, clustering, store locators and 3D views.

Free plan · Website builders

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A WordPress plugin for adding maps with pins, routes and shapes to your site, using OpenStreetMap or other map providers.

Free trial · Website builders

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Fixes the mixed content and insecure content warnings a WordPress site shows after it moves to HTTPS.

Website builders

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Runs versioned SQL and Python database migrations with dry runs, history checks and rollbacks, for Python teams.

Since 2026

Free plan · Developer tools · Developers

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Builder for landing and lead capture pages with templates, AI drafts and A/B testing to improve conversions.

Subscription · Website builders

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Add one script to your site for widgets like local pricing, exit offers and social proof to lift sales.

Since 2025

One-off payment · Marketing and social · Online sellers

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Build a pre-launch waitlist page where signups earn rewards for referring friends, with emails and A/B tests.

Since 2025

Free plan · Marketing and social · Online sellers

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Feature flags for software teams to roll out changes to chosen users, watch error rates and roll back bad releases.

Free plan · Developer tools · Developers

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Hosted directions, distance matrix and route optimisation APIs built on open engines, billed at a fixed monthly rate.

Since 2026

Free plan · Developer tools · Developers

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WordPress plugin to A/B test pages, watch session recordings and heatmaps, and track WooCommerce revenue by variant.

Free trial · Website analytics · Online sellers

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Pools GPUs and CPUs from many cloud providers and your own servers so developers can run large data jobs in one place.

Since 2026

Developer tools · Developers

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Gets and renews free Let's Encrypt SSL certificates on cPanel shared hosting without command line work.

Free plan · Security and passwords

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WordPress plugin for publishers to place, rotate, target and schedule ads from any network and track clicks.

Free plan · Marketing and social · Creators and writers

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Builds sales and lead funnels inside WordPress and WooCommerce, with custom checkout pages, upsells and split tests.

Online shops · Online sellers